PUBG MOBILE breaks Guinness World Record at global FRIEND FEST
PUBG MOBILE, one of the world’s most popular mobile games, has broken the Guinness World Record for Most Pairs Performing a Choreographed Handshake (Multiple Venues) as part of its global FRIEND FEST celebration. On Sunday 25th January, 392 PUBG MOBILE players across Egypt, Pakistan, Türkiye, and Indonesia took part in the synchronised, record-breaking activation.
Inspired by the bonds made on PUBG MOBILE, the Guinness World Record™ attempt took place on January 25th, showcasing how players of different cultures, regions and communities are united and underscoring the strength of the global player base. A total of 392 participants took part simultaneously across four iconic public venues: Lapangan Banteng Park in Jakarta, Indonesia; Fisekhane in Istanbul, Türkiye; the Guzeria Youth Center in Cairo, Egypt; and Fatima Jinnah Park (F-9 Park) in Islamabad, Pakistan. Each location represents a key civic or cultural hub in its city, underscoring PUBG MOBILE’s grassroots connection to everyday community life.
With player interaction at its heart, the FRIEND FEST hybrid event, taking place from January 23rd to February 16th, has introduced additional in-game experiences to encourage cooperation between players and strengthen global bonds. In-game, PUBG MOBILE players can check in at Bonding Tree checkpoints in Erangel and Livik, which will turn pink, and trigger a special, romantic stage performance. Here, unique visual effects and surprise elements will vary depending on the number of players present, creating memorable shared experiences for all in attendance. Also in-game, as a gesture of friendship, players can collect and gift beautiful floral arrangements to teammates, and capture the love in a screenshot. The Fated Dance Bouquet or Surprise Bouquet arrangements enable players to unlock single-match items and express their in-game style with Floral Veil and Sunflower Cover items.
In person, the FRIEND FEST flower shop will be available in select regions, including Western Europe, Africa, Southeast Asia. Players who visit participating flower shops and show PUBG MOBILE-related content will have the opportunity to receive free flowers, extending the FRIEND FEST spirit beyond the game and into everyday life. Alongside the world record attempt on January 25th, PUBG MOBILE players in Türkiye also had the opportunity to join together for the SUPER HANDSHAKE EVENT which included flower-making workshops and flower-themed photo zones, allowing attendees to express their own personality and style.
Additionally, in Paris, France, the PUBG MOBILE FRIEND FEST community river cruise took place on January 24th, bringing players and creators to the Seine to unite and solve interactive gameplay-inspired challenges. With head-to-head, creator-led TDM and gameplay-inspired Peaky Blinders-themed tasks, including donning iconic Shelby-style newsboy caps and taking on the physical challenge of knocking down three suspended airdrop targets, with all three hits required to complete the challenge, players celebrated the skill, excitement and passion for PUBG MOBILE that connects them beyond the battleground.
From January 25th to February 25th, players in Indonesia can also attend various in-person events to build their communities. Held at selected cafes across the country, the PUBG MOBILE Experience Zones will bring players together and allow them to partake in tournaments and join in with World of Wonder creative matches. Also in Lapangan Banteng Park, Indonesia, the ‘Pan-for-Pan’ exchange, open from January 25th to 31st, tasks players to design their own pan the chance to win the GOLDEN PAN prize and the Glass Room Tournament, which is also taking place at the same venue January 25th to 28th, encourages players can battle it out 1v1 in the transparent arena, or watch greatness unfold from outside of the box.
PUBG MOBILE’s FRIEND FEST will take place from January 23rd to February 16th.